CEO Eric Schmidt Creepily Portrayed in Consumer Watchdog’s New Anti-Google Ad
On a 540-square-foot jumbotron in Times Square an ad by Consumer Watchdog, a nonprofit consumer advocacy organization, is playing 36 times a day. The subject of this giant advertisement? Google’s invasion of the public’s privacy. The video portrays Google’s CEO Eric Schmidt as the creepy driver of an ice cream trunk, branded with the Google [...] Check out the SEO Tools guide at Search Engine ...

Yahoo Search Gives Users Geographically Relevant Suggestions
Yahoo Search blog announced today that it is introducing a new Search Assist that is enhanced with the ability to provide users with geographically-closer suggestions as you are typing. This new feature is suppose to help searchers save a little time while typing their query because Search Assist will take into account the location you [...] Check out the SEO Tools guide at Search Engine Journal ...

SVG Files and Documents Are Now Indexed by Google
Google has announced that they are now going to be indexing SVG documents and files. SVG (Scalable Vector Graphics) is an XML-based graphics format specifically for vector graphic, both dynamic and static and graphics can be made and edited in any text editor since they are XML files. You can, however, block your SVG files [...] Check out the SEO Tools guide at Search Engine Journal . SVG Files ...

Happy 2nd Birthday, Google Chrome!
Two years ago, Google launched Google Chrome – a browser based around the open-source program Chromium. Today, the latest version of the browser was released making it the sixth version to date. Google reports that today Chrome is now three times faster than when it was released in 2008 when it comes to JavaScript performance. [...] Check out the SEO Tools guide at Search Engine Journal . Happy ...

Why Small Advertisers Can’t Use Adwords Anymore!
Remember back in 2001, during the good old days (of the internet) when you could actually use Google Adwords as a means to drive quality traffic to your website, at an extremely low investment to the advertiser? Back when niche keywords cost .05 – .20 per click and if you really wanted to open up [...] Check out the SEO Tools guide at Search Engine Journal . Why Small Advertisers Can’t Use ...

Google and AOL Renew and Expand Long-Time Search Partnership
After almost a decade of being in a search partnership, Google and AOL have announced this morning that they have come to a five-year contract renewal and expansion agreement. With this partnership, Google will continue to power AOL’s searches in addition to providing mobile search. Also, YouTube has agreed to to bring AOL videos to [...] Check out the SEO Tools guide at Search Engine Journal ...

How to Easily Install Twitter Testimonials on Your Blog
A couple of weeks ago I took a look at some examples of how brands collect and leverage Tweeted feedback – which has a positive effect: This creates favorable social media context around the brand (and thus makes it “friendlier”); This engages users to promote the company social media profiles (by adding them to friends, [...] Check out the SEO Tools guide at Search Engine Journal . How to ...

The Four P’s of (Search) Marketing
Search Marketing isn’t all that different than traditional marketing. And, just like the physical market, you have a plethora of vehicles from which to choose. Optimizing your efforts can get a little confusing, so look to the traditional Marketing Mix to help a bit. P Number 1:  Product The end-result. In the Internet world, we’ll call [...] Check out the SEO Tools guide at Search Engine ...

Testing of Google Maps’ “Sponsored Icons” Comes to the U.S.
Google is in the beta testing stages of what they are calling “sponsored map icons” which will appear on Google Maps. These icons will show specific brand icons on the maps instead of just the generic ones and as of right now this new feature is starting with HSBC, Target, Bank of America, and Public [...] Check out the SEO Tools guide at Search Engine Journal . Testing of Google Maps ...

Digg Names Long-time Amazon Exec, Matt Williams as New CEO
Back in April Digg CEO Jay Adelson announced he was stepping down and leaving the company. Today, Tech Crunch confirmed that they have hired Matt Williams, long time Amazon executive, has his replacement. Williams has worn many hats at his over a decade working for Amazon, including: GM of the Web-store, Director of Tech Alliances, [...] Check out the SEO Tools guide at Search Engine Journal ...

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